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Here is an early ad for Kleenex and the pop-up box [source: Kimberly Clark]: Perhaps the greatest example of innovating packaging enhancing the image of a consumer good is the iconic flip-top, hard pack introduced by Philip Morris during the 1950s rebranding of Marlboro from a cigarette marketed largely to women to a more masculine, premium brand offering

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How your 'cookies' feed targeted ads --------------------------------------- Remember the old saying, "there's no such thing as a free lunch"

Big Tobacco has previously shown interest in the legal cannabis business and recently, multiple tobacco companies have invested in cannabis companies